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Strategy Quotes

Displaying 751-760 of 909 Strategy Quotes



"It is not the leaders job to avoid risks, but to measure them, and accept those that seem sound; And the leader must not take the way that is easiest for him self, but the one that seems best in the long run for company."

- Paul Litchfield, Goodyear Tire



"Complete equality means universal irresponsibility."

- T.S. Elliot



"Just as reading diet books is a substitute for losing weight, reading management books is a substitute for good management"

- Vanderbilt University's Professor Terrance Deal



"There's a perception in this country that you're better off if you're in two lousy businesses than if you're in one good one -- that you're spreading your risk. It's crazy."

- Wall Street Journal interview with Roberto C. Goizueta, 1989



"This is a very simple business. When we complicate it we really mess things up. People always ask me, What's your strategy for growth? I always say it's simple. I tell people don't make it too complicated. Each day we must make Coca-Cola more acceptable, more available, more affordable to more people in more situations than the day before. Put another way, success largely depends on our ability to make it impossible for the consumer to escape Coca-Cola."

- Beverage Digest interview with Roberto C. Goizueta, 1991



"If three keys to selling real estate are location, location, location, then the three keys of selling consumer products are differentiation, differentiation, differentiation."

- Roberto C. Goizueta (From the Coke annual report, Feb. 16, 1995)



"All men dream, but not equally. Those who dream by night in the dusty recesses of their minds wake in the day to find it was vanity: but the dreamers of the day are dangerous men, for they may act their dream with eyes open, to make it possible"

- T.E. Lawrence



"Experience is not what happens to a man. It is what a man does with what happens to him."

- Aldous Huxley (1894-1963)



"Anyone can hold the helm when the sea is calm."

- Publilius Syrus, c. 42B.C.



"Never doubt that a small group of thoughtful, committed people can change the world; indeed, it is the only thing that ever has."

- Margaret Mead



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